How to get more website visitors (even if you hate SEO)

by | Last updated Jun 24, 2024 | Marketing

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You’ve poured your heart and soul into crafting your website, showcasing your amazing business to the world. But if it feels like crickets are chirping instead of customers clicking, you’re not alone.

It can be incredibly frustrating when your online home doesn’t get the attention it deserves.

But here’s the good news: You don’t need a fancy marketing degree or a huge budget to start seeing results. In fact, I’m about to share a super simple SEO trick that can take just 5 minutes and make a big difference in how many people find your website.

Intrigued? Read on…

Optimize your page titles and meta descriptions –

These little snippets of text are like your website’s virtual storefront. They’re what people see when your site pops up in search results, and they play a crucial role in whether or not someone clicks on your link.

Think of your page titles and meta descriptions like a first impression. You want to make them catchy, informative, and relevant to what your ideal client is searching for.

  • Page title: This is the main headline of your web page. Keep it catchy, concise, and relevant to the content on that page.
  • Meta description: This is a short summary of your page that appears below the title in search results. Think of it as your elevator pitch – it should give people a taste of what they’ll find on your site and make them want to click.

How to make your website shine in search results (in 5 minutes or less!):

  • Target keywords: Start by identifying the words and phrases your ideal clients are using to search for businesses like yours. Tools like Google Keyword Planner can help you find these “golden nuggets.”
  • Craft click-worthy titles: Include your target keywords naturally in your page titles, while also making them attention-grabbing and relevant to the content on that page. Keep it under 60 characters.
  • Write irresistible descriptions: Summarize your page’s content in a way that entices clicks. Use your target keywords once or twice, and keep it under 155 characters.

Why this works:

By optimizing your page titles and meta descriptions, you’re not only giving Google a clearer picture of what your website is about (hello, higher rankings!), but you’re also speaking directly to your ideal clients.

This increases the chances of them clicking on your link and discovering your amazing business.

SEO Is a marathon, not a sprint

Remember, SEO takes time to work its magic. But by making these simple tweaks today, you’re setting your website up for long-term success. Think of it as planting seeds that will eventually blossom into a thriving online presence.

Ready to dive deeper into the world of SEO and other marketing strategies? This week I will be adding more resources and trainings to the training portal or reach out for help.

Rita

Whenever you’re ready, here are three ways I can help you ditch the overwhelm and build a profitable business that works for your life:

1. The Profitable Mompreneur: Master the marketing essentials and build your biz with confidence! Inside this comprehensive program, you’ll get actionable strategies, time-saving hacks, done-for-you templates, and mindset shifts that’ll transform your business (and your sanity!).

2. Marketing Makeover (VIP Day): Stop spinning your wheels on marketing that isn’t working! In just ONE day, we’ll craft a personalized roadmap to attract your dream clients.

3. Marketing Intensive: Ready to take action and see results FAST? In this power-hour, we’ll laser-focus on ONE key area of your marketing to get you moving forward ASAP.

Written by Rita Suzanne

Rita Suzanne: Business Growth Strategist, helping entrepreneurs build lasting brands & consistent revenue. 10+ years of experience. Passionate about growth & healthy living. Mom of four teenagers. Podcaster, weightlifter, adventurer. Ready to grow your business? Learn more on how to work with Rita.