welcome
I’M RITA
Ditch the hustle, embrace balance.
This is my journey to building a business without burnout.
Here’s the good news: building a successful business doesn’t have to be synonymous with exhaustion.
Join me on this journey where we discover…
2014: A NEW START
I had something to prove…to myself and everyone who said I should go get a job. There were so many things I didn’t know so I kept learning and wouldn’t quit no matter what.
Not when I got a divorce. Not when my son suddenly developed epilepsy. Not even when I had a negative bank balance.
2018: A SILVER LINING
The real issue is that I was doing something that I no longer enjoyed. I was working nonstop but living the entrepreneurial equivalent of paycheck to paycheck. Feast or famine.
That was until I started exclusively offering VIP design days. I had my best years in business until…
2020: BEGINNING OF END
Covid restrictions kicked in with my heartbreak and grief in March. In May I filed for my second divorce and custody of my two nieces making me a single mom of four.
Still trying to hold everything together, I isolated myself and experienced the worst year in my business (and life).
2021: A NEW BEGINNING
I started my podcast where I interview other mom business owners. It was motivating and inspiring to hear their stories. But I was still trying to figure out my next step.
I was always good at attracting and retaining clients but I was still overwhelmed and not yet on track until I took a break.
NOW: SHE'S BACK
It wasn’t just the juggling act that fueled the burnout – it was the lack. Lack of direction, lack of support, lack of community, lack of visibility, and lack of stability. I knew countless others faced the same hurdles.
Inspired by my own journey, I crafted my services, products, and trainings to help you break free from these constraints.
By helping you attract more clients and achieve financial stability, my mission is to empower you to thrive without sacrificing your well-being or passions.
How we can work together
Work with me
do it yourself
Digital Products
clients + customers
podcast episodes
%
repeat clients
speaking engagements
years in business
Have Been Featured
Clients
Bri seeley
Dalena Bradley
Kathy Caprino
Kavita Patel
Lindsey Mango
Lizzie Langston
Megan Hale
Nadia Munla
Nisha Moodley
Robyn Youkilis
Shannon Clark
Stacey Boehman