Hi I’m Rita

here’s a little about me

mom of four

business strategist

podcast host

community leader

motivator + connector

You are tired and overwhelmed with your business and need a change.

A business that doesn’t take over your life but provides you with freedom.

A business that will provide you with both time and financial freedom allowing to take a day (or week) off of work. You’re a great mom but that mom guilt still gets the best of you. Sound familiar?

Creating a business that doesn’t require you to hustle all the time giving up all of your family time and self care isn’t easy.

For eight years, I worked every single day – including weekends – without a vacation. And it got me nowhere. I was burned out.

No more working nonstop. No more neglecting yourself. No more feeling guilty because you should be able to do it all.

Why am I the one to help you? Great question…

who I am today

isn’t who I have always been

2014: a new start

April is when it all started. I left my corporate job, sold most of my belongings and moved across the country with my young boys and then husband. I started on my website design business immediately.

I had something to prove…to myself and everyone who said I should go get a job. There were so many things I didn’t know so I kept learning and wouldn’t quit no matter what.

Not when I got a divorce. Not when my son suddenly developed epilepsy. Not even when I had a negative bank balance.

2019: a silver lining

I struggled with my business continuously as things went up and down. I was always profitable but I was not marketing myself regularly. I thought it was because I was a little introverted, a fear of rejection or a big dose of anxiety.

The real issue is that I was doing something that I no longer enjoyed. I was working nonstop but living the entrepreneurial equivalent of paycheck to paycheck. Feast or famine.

That was until I started exclusively offering VIP design days. I had my best year in business until…

2020: beginning of end

That January was the worst of my life. A week after my birthday I found out my husband was unfaithful. Two weeks later my baby sister unexpectedly passed away. An event that devastated our entire family.

Covid restrictions kicked in with my heartbreak and grief in March. In May I filed for my second divorce and custody of my two nieces making me a single mom of four.

Still trying to hold everything together, I isolated myself and experienced the worst two years in my business.

2021: a new beginning

As I struggled through the process of rebuilding, I realized one thing for certain – I had to reconnect with others. One day I realized that I desperately wanted to know how other mom business owners were able to do everything without sacrificing themselves like I was doing.

I started my podcast where I interview other mom business owners. It was motivating and inspiring to hear their stories. But I was still trying to figure out my next step.

I was overwhelmed and not on track just yet until I officially quit website design.

Now: she's back

It was then that I realized who I needed to help…other moms just like me. Moms who were trying to achieve time and financial freedom without being burned out.

I understood that it wasn’t just trying to do everything that was creating the pressure and overwhelm, it was the lack. Lack of clarity. Lack of help. Lack of support. Lack of exposure. Lack of financial stability.

And so I developed what a group program to help you get clients, a course to establish business credit, and a VIP day to write business plans.

All to break those generational curses and build wealth.